Ever wonder how your business stacks up against the competition? With Competitor Insights, you can finally get a clear picture! 📊
Why should you care about Competitor Insights?
Understanding how your business compares to competitors can reveal key opportunities for growth. By seeing how often competitors are reviewed and what star ratings they receive, you’ll know where you shine—and where you can improve.
Enter: Competitor Insights! 👋
So what do Competitor Insights actually do?
NiceJob's Competitor Insights lets you track your competitors’ review performance at a glance. You can see:
Total Reviews: How many reviews your competitors are getting.
Average Star Rating: Compare your average rating to theirs.
Star Rating Over Time: See how ratings change month by month.
Review Velocity: Find out how many reviews they receive monthly.
Topics: See what people are saying about you and your competitors.
More features are coming soon as we enhance this tool as well! 🚀
Where can I find these insights?
Navigate to the Insights tab and then select Competitors. Or just click here.
Getting started with Competitor Insights
To take advantage of Competitor insights follow these steps:
Connect Google. 🌟
Using your Google location and Business information we will recommend 9 businesses that are competitors of yours, and you can pick the 3 that are most relevant to you.
If you'd prefer to select custom competitors you can follow these instructions to find and submit their Google Maps share link:
We will pull in all their Google reviews for our analysis, please be patient as this can take up to 15 minutes.
Enjoy your insights! 📈
What kind of insights are there?
There are 4 different insight charts in competitor insights, here's how they break down. Remember they will only show for reviews based on the time range selected in the top right of the page! ⌛
Google Review Summary
A snapshot of you and your competitors, reviews, rating and services.
Star rating over time
See trends over time ratings move up or down for you and your competitors
New Reviews
See trends of how fast your competitors are gaining new reviews compared to you
Topic Insights
We have used AI to pull out Topics from all the reviews so you can get a general idea of what people are saying about you and your competitors
How can I use Competitor Insights to grow my business?
Here are some ideas:
Benchmark Performance: See how your business measures up in terms of reviews and ratings.
Spot Trends: Track star rating changes over time to understand seasonal trends.
Adjust Your Strategy: If a competitor is gaining reviews faster, consider boosting your review collection efforts.
Find Areas for Improvement: If competitors have better ratings, identify potential areas where you can enhance your services.
Motivate Your Team: Use competitive comparisons to set goals and inspire your team to improve performance.
If you’ve discovered other creative ways to use Competitor Insights, we’d love to hear from you at hello@nicejob.com! 😃